The World Water Day celebrates water and raises awareness of the global water crisis, and a core focus of the observance is to support the achievement of Sustainable Development Goal (SDG) 6: water and sanitation for all by 2030.

The theme of World Water Day 2021 is valuing water. The value of water is about much more than its price – water has enormous and complex value for our households, culture, health, education, economics and the integrity of our natural environment. If we overlook any of these values, we risk mismanaging this finite, irreplaceable resource. SDG 6 is to ensure water and sanitation for all. Without a comprehensive understanding of water’s true, multidimensional value, we will be unable to safeguard this critical resource for the benefit of everyone.

On the day itself, the United Nations World Water Development Report is also released, focusing on the same topic as the campaign and recommending policy direction to decision makers.